Wednesday, February 14, 2007

Carbon Offsets: The Perfect Eco-Wedding Gift!

At first, I thought this was a Valentine's Day spoof, but it's not. The well-regarded Native American energy company, NativeEnergy, has teamed up with Protovert, "the first and only magazine for eco-savvy brides and grooms."

NativeEnergy helps build Native American, farmer-owned, community-based renewable energy projects that aim to create social, economic and environmental benefits. (Most of the projects are wind based.) The company is working with Salesforce.com on its recently announced carbon neutral initiative, along with lots of other organizations such as Coca-Cola, Ben & Jerry's, Green Mountain Coffee Roasters, Timberland and Stonyfield Farm.

Back to our eco-wedding planning. According to the press release:

"Weddings are a special way to announce a lifetime commitment," says Portovert Magazine's editorial director, Meghan Meyers. "But the truth is, even the most eco-savvy couple will create carbon emissions on their wedding day."

At a special section of the NativeEnergy website, you can plug the data from your wedding into a calculator to see the total global warming impact from the projected energy consumption. If you can't afford to be 100% carbon neutral, you can aim for a percentage, or offset the reception or honeymoon, the site suggests. At the end of the process, you can click a button to buy the appropriate level of offsets.

Next year, they need to team up with weddingchannel.com, so that the bride and groom can add Carbon Offsets (no gift wrap needed) to their registry.

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